ABOUT US
Established in 2001, Profit Wisdom Corporation A Business Brokerage and Investments Firm is a full service business brokerage firm that provides the following services:
*Business Sales
*Buyer Representation and Acquisition Searches
*Business Financing for Commercial Acquisitions
*Franchise Consulting
BUSINESS SALES
Profit Wisdom Corporation helps small and medium size business owners in the sale of their business. As your marketing and sales representatives, we can construct and implement a marketing plan to attract buyers looking to purchase a business. We will also work as a team to negotiate the best deal possible with the understanding that all buyers must be treated in a fair and respectable manner. Further, the business analysts at Profit Wisdom Corporation can give you an idea of what price and terms today’s market place would accept for your business. Your business is a precious asset; it is only fair that you get the best price and terms for your business. It has been proven over and over again that newspaper advertising alone will only generate a limited amount of buyer leads. And the fewer buyers exposed to your business, the more flexible you have to be on price and terms. Become our client and we will show you 5 or 6 ways to market your business effectively, so that your options in dealing with buyers become endless; after all do you think you can get price and terms in your favor if your business is exposed to 10 qualified buyers or 300 qualified buyers. Moreover, you will benefit from our experience in business sales negotiations and understanding of business financing which can help you successfully sell your business to a buyer who really wants your business but does not know how to raise the money to complete a transaction. Now, you still may ask why can’t I sell it myself? If I sell it myself I can save money by not paying a brokerage fee. This is understandable because most business owners want the best deal possible. However, besides the benefits you receive from investing in our services, here are some additional reasons why most owners prefer not to sell their business themselves:
*An owner representing himself cannot maintain anonymity and the lost confidentiality could seriously hurt the business.
*An owner may not be knowledgeable in current areas of law, accounting, taxes, and marketing of businesses.
*An owner typically does not have the ability or time to contact, screen and qualify a large group of prospects to find a qualified buyer who is serious and will offer a fair price.
*An owner’s talents are much more effectively utilized running the business than in trying to sell the company.
*An owner generally would not have the experience, knowledge, and negotiating skills needed to sell his company efficiently and for the best price, particularly in a high emotional negotiation such as the sale of a business where the buyer’s objectives are totally opposite of the owner’s.
Profit Wisdom Corporation has a trained professional staff knowledgeable and skilled in business transfers and they can make the sale of the business a reasonably pleasant experience. Call us to find out how we can help.
BUYER REPRESENTATION AND ACQUISITION SEARCHES
Profit Wisdom Corporation can also represent buyers who want to purchase a specific business. Because of our reputation in the marketplace and the fact that most business owners do not want the public to know that their business is for sale, we get many calls every week from owners who want to sell their business. In fact, studies have shown that approximately 20% of all businesses are for sale but the average buyer would not know it. If you are a buyer interested in a specialized industry or business, we can lead you in the right direction by calling on business owners in that same industry who have expressed interest in selling. Further, we can have our sales team meet owners on your behalf to dissect what the potential seller’s motivation in selling his/her business. This can position you in the negotiations; the stronger the seller’s motivation, the better chance you have negotiating price and terms in your favor. Moreover, by entrusting us the responsibility to represent you in the transaction, we can work together as a team to negotiate the best deal possible for you and help you raise capital to complete any desired transaction.
BUSINESS FINANCING FOR COMMERCIAL ACQUISITIONS
Profit Wisdom Corporation can help you raise capital to complete an acquisition of a business or commercial real estate project. Our experience in selling businesses has enabled us to build a solid network of aggressive banks and private lenders. Because of our business experience and background, we are able to also help you complete loan packages, establish financial projections for any business project, and construct business plans to help you procure financing. The following types of financing is available through Profit Wisdom Corporation
*SBA Financing
*Real Estate Acquisition Loans
*Commercial Property Refinances/Cash-outs
*Lines of Credit
*Asset based lending
Call us today and we will help you complete a desired transaction now!
FRANCHISE CONSULTING
Profit Wisdom Corporation represents at any given moment 15 to 20 franchises looking to expand in the tri-state area. For many, starting a business through a franchise is a viable opportunity considering the Department of Commerce has found that 95% of franchises are successful. It is important to understand that the franchise opportunities we promote are not the “McDonalds type” with huge name recognition; after all if they had a huge share of the tri-state market you would have already heard of them and they certainly would not need you. Further, franchises such as McDonalds and Dunkin Donuts are expensive and in high demand. Therefore, expect to pay a fortune for the name alone. By contrast, the franchises we represent have constructed proven products & services, developed a workable business system, and are offering a tremendous amount of hands on support and training. With our franchises, you are in business for yourself, not by yourself. Here’s a list of franchises we represent:
*(Moving Services)
*(Child Care Services)
*(Hair Cutting Services)
*(Massage Therapy)
*(Food Services)
*(Food Services)
*(Retail)
*(Printing Services)
*(Artificial Lawn Installation)
*(Cell Phone)
*(Direct Advertising Response)
*(Packaging & Shipping)
*(Automotive)
*(Car Rental)
*(Business Consulting)
*(Basketball League)
*(Laundry & Dry Cleaning)
Call us today and we will help you own a franchise.
PARAGRAPH ON THE FIRM
Profit Wisdom Corporation was founded in 2001 by Julio Maldonado who saw that the business owners of Staten Island, New York who wanted to sell their businesses needed service. He also saw that many potential business owners who were employees or who were out of work needed guidance and education with regard to the business buying process and small business in general. In 2002, Julio’s brother Sam joined him in building a comprehensive marketing and business system. Today, Profit Wisdom Corporation is a company with several agents who provide business brokerage services throughout the Tri-State Area (NY, NJ, & Conn.). We can help you buy or sell a business, value your business’s worth, procure financing to make a commercial property acquisition, or help you buy into a franchise.
CONTACT US:
Julio Maldonado, JD, CBI
President
Sam Maldonado, CBI
Vice-President
Randy Ashenfarb, CBI
Business Broker/Analyst
randy.ashenfarb@profitwisdom.net
Renee Salvatierra
Office Management
Greg Gelman
Business Broker/Analyst
George Carhart
Business Broker/Analyst
Melanie Scher
M&A Generator
Marta Maldonado
Administrator
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